FOR IMMEDIATE RELEASE: February 22, 2011
CONTACT: Jonathan Holtby | 416-415-5000 x2886 |

February 22, 2011. Toronto, Ontario.  Bengt Jörgen, Artistic Director & CEO of Ballet Jörgen Canada (BJC), is pleased to announce the appointment of Amy Goldberg as the company’s first-ever Executive Director.

“I am extremely pleased to have Amy join the BJC team and take on this critical leadership role. Amy brings tremendous knowledge of young people and youth audiences and a strategic focus to the organization.  At an exciting time of ambitious development and new directions for Ballet Jörgen Canada, I am absolutely delighted to partner with Amy to lead the company’s evolution,” said Bengt Jörgen.

“It is a tremendous step forward for Ballet Jörgen Canada to have someone of Amy’s calibre join the team as our first executive director. Amy’s experience and energy will allow us to deliver in all areas of our mission and in all of the communities we visit. I am very excited about the future,” commented David Aylward, Chair of Ballet Jörgen Canada.

Amy has over 20 years of executive management experience within the non-profit, educational community, government, and corporate sector. She has successfully worked with organizations in the development and delivery of strategic planning; creating engaging programming; establishing effective administrative and operational efficiencies, and generating funding.

Amy joins Ballet Jörgen Canada from Girl Guides of Canada where she was Director Programming – National. Prior to this she was Director of Innovation and Development – Education for Outward Bound Canada and the Executive Director at Trails Youth Initiatives.  She has also held positions with the Arthritis Society and the Canadian Department of National Defence. Amy has been involved in the entertainment industry as an independent film producer.

Amy will take up her position as Executive Director with Ballet Jörgen Canada as of February 23rd.

About Ballet Jörgen Canada

Ballet Jörgen Canada has become Canada’s local ballet company through a commitment to young people, accessibility and touring.  Ballet Jörgen Canada performs for over 40,000 annually reaching 191 communities in all provinces the Yukon and, next year the Northwest Territories.

With a wide range of performance, educational and outreach activities to connect with communities and audiences Ballet Jörgen Canada is ensuring ballet is a familiar, ongoing and shared experience. Anchored by community links that reflect various regions Ballet Jörgen Canada makes ballet relevant, comfortable, part of growing up and the fabric of regular life, as community-friendly as hockey or curling.